Our Story

The orchestrator behind Zacapa’s delicious taste is Lorena Vásquez, one of the few female master blenders in the world of spirits. Zacapa Master Blender of more than 35 years Lorena Vásquez, is one of only a few female leaders in a traditionally male-dominated industry. Named one of PEOPLE en Español’s 25 Most Influential Women 2015.

Nicaraguan by birth, in addition to her expert knowledge of rum, has a bachelor’s degree in Chemistry & Pharmacy with studies in Food Technology and Business Administration. Passionate about the art of crafting premium rum, driven by her quest for perfection, she considers herself as having one of the greatest jobs in the world, being a master blender is not a profession but a way of life.

She is known for her expressive character and her special approach to blending, going beyond the norm, harnessing the best ingredients from Guatemala and nurturing Zacapa over the years to create a liquid that is widely acknowledged to be the world’s best tasting rum.